In 2025, direct mail got smarter as marketers embraced intentional strategy. Here are 10 lessons to help boost your results in 2026.

At a time when consumers are bombarded with digital communications, the humble direct mail campaign can be a powerful way to stand out and make meaningful connections with your business's target ...

In this age of technology we live in, there's no shortage of ways to get your message out digitally. Social media alone has expanded the reach of savvy companies that cultivate Facebook, Twitter, ...

At its core, identity marketing is not about your brand—it’s about your consumer. It’s about understanding how your audience sees themselves and aligning your brand with their identity and aspirations ...

New campaign designed to help organizations distribute education and plant-based Deterra Direct Mail Pouches across America for 50 cents or less In 2023, the overdose death rate topped 112,000 in a 12 ...

In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the ...

Being unique and establishing a strong presence is essential. Personalized direct mail campaigns provide a targeted and effective way to build recognition, foster trust, and stay top-of-mind with ...

In an era where digital channels are overcrowded and consumer attention spans are stretched thin, US Data Corporation is throwing a spotlight on the enduring effectiveness and dynamic nature of direct ...

In today’s B2B environment, campaign management has become too time-consuming and complex to handle manually. Buyers interact ...

Vice President Harris will vote by mail ahead of Election Day as a way to “model” the different modes of voting for Americans, the campaign told reporters Saturday. The team, however, didn’t provide ...

How can you tell it’s election season? When you can see your mail before you even reach into the mailbox. You know the sight. An oversized cardstock flier for a school board candidate props open the ...